The Momo Challenge has received worldwide attention, and some are deeming it to be "deadly."
The Momo Challenge is spreading through WhatsApp and other social platforms, and photos of a scary alien-like creature with huge eyes and a creepy smile have been circulating in people's phones. Phone users are prompted to contact a user named Momo, who then allegedly sends threats and instructions to perform a series of dangerous and weird tasks that some have said eventually can be deadly, as kids are enticed to self-harm and commit suicide. Authorities are warning parents to be cautious of this "game" that some kids are apparently participating in. There are even reports around the web that say children have died after following the challenge's instructions.
The Momo was created to be used as a prop in horror films.
Rolling Stone reported that the sculpture was created in 2016 by Keisuke Aisawa of the Link Factory, which is a company in Japan that creates props for horror films. The image of the woman is now being used to scare children and is said to have been edited into other kid-friendly clips of shows like Peppa Pig or Fortnite videos, which helps them go unnoticed by adults.
Police departments worldwide urged parents to be more cautious when it comes to letting their kids explore the internet.
Another issue is that YouTube stars are now creating content around Momo.
Some YouTube creators are using the trend to create content and get more views on their channels, which only exposes children to the scary images even more and adds to the challenge's popularity. They film themselves contacting the user at 3 a.m. to see what happens. Some of them, though, did attempt to debunk the challenge. The best thing parents can do at this point is put a strict limit on how long kids spend on their electronic devices and make sure an adult is always in the room and aware of what type of media they are consuming. In cases like these, though it might all be a hoax, it's better to be safe than sorry.